Wotif 'Packed With Value' — TVC Campaign — James Vella

Integrated Art Director

Wotif 'Packed with Value'

Wotif 'Packed with Value'

With great value deals you can trust, booking your holiday is easy. The hard part is knowing what to pack.

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The retail campaign covered 30" Brand spots and 15" Retail spots for both family and business travelers.

The 'Packed with Value' platform and value mechanics were then integrated into Wotif.com's online booking journey.

Wotif 'Packed With Value' – Business
30" TVC Storyboard